The Provincial Phonograph Company, Manufacturers-Jobbers-Wholesalers, 532 Yonge St., Toronto. "We are manufacturers. We are in the retail end only as merchandisers of our own factories' overstocks."

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Toronto Daily Star, January 26, 1923, p. 2. Split in half because of its long, narrow shape.



The Globe, March 31, 1924, p. 17. In 1924, Provincial ran a series of classified ads selling radio equipment.



The Globe, April 4, 1924, p. 15.



The Globe, May 23, 1924, p. 19.